sheila smith graphic design | art direction


Launch Event Kit

Samsung HDTV Launch Event Samsung HDTV Launch Event Samsung HDTV Launch Event

Special launch kit created to distribute to retailers. “Are you Getting the Big Picture?” event would have reatilers hold a special “movie screening” for consumers using and showcasing Samsung's new line of High Defintion Televsions. Kit contained information, support materials and how-to guide on holding event. Along with creating the kit itself, support materials such as invites, postcards and banners were created for dealers.

Responsible for design, layout, art direction and illustration.