sheila smith graphic design | art direction

Writing and Grammar Series

Redesign of Writing and Grammar series, Grades 6 thru 12.

• Develop look and feel of all phases of protoyping and design research.
• Establish and organize with cross-funtional team members internally as well
  as cross-site teams.
• Work closely with outside vendors, providing final formats/art and specifications.
• Design and layout multiple variations of prototypes for covers and inside pages
  to present for final focus testing.
• Created and establish final graphic guidleine specifcations for production and
  outside vendors.
• Organization and finalizing of comissioned illustration to production.